cause detrimental physical and mental states.
To fully understand this problem we must first ask ourselves, ?Why?? Why has
Companies such as Revlon, Cover Girl, Maybelline, L?Oreal insist that girls must look a
she will buy to try and ?improve? her looks. And there is no better way to make her think
she is ugly than to subject her to thousands of unrealistic, airbrushed pictures of models
through women?s magazines such as Cosmopolitan, Vogue and so on. Never do you find
will often forget to mention, however, that the same model was portrayed as the pinnacle
The beauty industry and magazines are not the sole cause of the problem though,
there is plenty of blame to go around. And so we look to Hollywood. The cardinal rule
night you will not see one leading lady (or any ladies for that matter) with a waist over
size six. The only ?imperfect? characters in the show are the ?fat ugly guy and fat ugly
lady? who live across the street and are the objects of constant ridicule. The same can be
said for virtually all mainstream shows on television. It is a constant barrage of beautiful
people that viewers are being exposed to. And, unfortunately, it is becoming accepted
is okay to be yourself, to look how you look and feel good about yourself at the same
The impact that today?s body image standard is having on women is immeasurable.
better either, in fact it?s getting worse. Girls are now being reached by these messages
earlier in life. The younger they are, the more susceptive to the image they are. Women
like embedded into their minds. The evidence is in the fact that every year cases of
anorexia and bulimia are occurring among in younger and younger girls.
The number of women effected by these disorders may never be known. Most
will never come forward and seek treatment, and many will die as a result. What society
must do is tell the beauty industry, tell the magazines, and tell Hollywood that what they
are doing is not acceptable. The image they portray is unrealistic, unhealthy, and
irresponsible. There seems to be little hope though. It is unlikely that the beauty industry
will loosen its grip on the minds of women and not try so hard to make them think
they?re ugly. That would of course hurt sales and cause them to make only hundreds of
millions instead of billions. It is also improbable that Hollywood will break perhaps its
we are a society being told how to look, and trying to live up to an impossible standard.